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Solar lead qualification

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Photography lead capture

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Lead Generation

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Photography lead gen

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Lead Gen & Qualification

Calculator
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Amazon Growth Potential

Turn visitors into leads_

Interactive Lead Generation Tools

Interactive lead generation tools like calculators, quizzes, forms, and tests get 52.6% more engagement than static content. Visitors land on your website and engage with your business through these tools - instead of bouncing. This engagement means people interact more with your business and check out your offerings. When visitors use your calculators or quizzes, they get relevant and personalized information specific to their preferences and needs. The higher engagement combined with the personalized user experience greatly increases the chances of turning visitors into leads. Tip the scales in your favor with our lead generation tools and reach more potential customers. Not only do these tools help you produce more leads, but they help you qualify them as well. In fact, users can qualify themselves automatically by simply using the tools. Australian company, Outback Plunge Pools, uses our lead generation tools to get 100% qualified leads. By the time a lead even reaches the sales team, they’re fully qualified and an interested buyer instead of a loose inquiry. Calculators, quizzes, forms, and tests help you guide visitors through the customer journey. This is a fantastic way to educate leads on your service offerings, taking them from cold visitors to red hot leads.

Target icon

Capture more leads

Lead generation tools give users value upfront in exchange for their details. People are more likely to share their contact details for helpful information.

Megaphone icon

Qualify leads automatically

Identify high-quality leads while filtering out unqualified ones by collecting info on needs, budget, or readiness to buy. Qualify leads automatically and save time.

Dataflow mail

Gather leads effortlessly

Connect with your email marketing software to automate lead management. Segment leads based on user responses for targeted and effortless follow-ups.

Start for free

Turn visitors into leads_

Interactive Lead Generation Tools

Interactive lead generation tools like calculators, quizzes, forms, and tests get 52.6% more engagement than static content. Visitors land on your website and engage with your business through these tools - instead of bouncing. This engagement means people interact more with your business and check out your offerings. When visitors use your calculators or quizzes, they get relevant and personalized information specific to their preferences and needs. The higher engagement combined with the personalized user experience greatly increases the chances of turning visitors into leads. Tip the scales in your favor with our lead generation tools and reach more potential customers. Not only do these tools help you produce more leads, but they help you qualify them as well. In fact, users can qualify themselves automatically by simply using the tools. Australian company, Outback Plunge Pools, uses our lead generation tools to get 100% qualified leads. By the time a lead even reaches the sales team, they’re fully qualified and an interested buyer instead of a loose inquiry. Calculators, quizzes, forms, and tests help you guide visitors through the customer journey. This is a fantastic way to educate leads on your service offerings, taking them from cold visitors to red hot leads.

Target icon

Capture more leads

Lead generation tools give users value upfront in exchange for their details. People are more likely to share their contact details for helpful information.

Megaphone icon

Qualify leads automatically

Identify high-quality leads while filtering out unqualified ones by collecting info on needs, budget, or readiness to buy. Qualify leads automatically and save time.

Dataflow mail

Gather leads effortlessly

Connect with your email marketing software to automate lead management. Segment leads based on user responses for targeted and effortless follow-ups.

Start for free

Capture more leads_

Higher Conversion Rates

Our lead generation tools help you increase your conversion rates and capture more leads. Calculators, quizzes, forms, and tests offer users personalized results.

People are more likely to share their details when they get valuable info upfront. For instance, a solar calculator can show potential savings from installing solar, encouraging users to input their details for more info.

We help you get higher lead conversion rates. Try for yourself - it’s free to get started.

Lead capture form

Qualify leads automatically_

Leads Qualify Themselves

One high-quality lead is worth 100 loose inquiries. That’s why teams spend time qualifying leads before sending them down the pipeline to sales.

But what if you could qualify leads automatically? And even better, get leads to qualify themselves through using lead generation tools.

Calculators, quizzes, forms, and tests let users self-qualify. For instance, a pricing calculator helps you focus on leads who have self-qualified based on budget.

Lead capture form but branded

Gather leads effortlessly_

Automate Lead Management

Get high-quality leads delivered directly to your inbox when users complete calculators, quizzes, forms, and tests. Forget about manually sorting through leads or constantly checking different platforms.

Our lead generator tools automatically send user details to your email. These aren’t just loose inquiries but highly-qualified leads ready to act.

Automate your lead management process. Save time while filling your sales pipeline with red hot leads.

Leads in your email inbox
Start for free

Capture more leads_

Higher Conversion Rates

Our lead generation tools help you increase your conversion rates and capture more leads. Calculators, quizzes, forms, and tests offer users personalized results.

People are more likely to share their details when they get valuable info upfront. For instance, a solar calculator can show potential savings from installing solar, encouraging users to input their details for more info.

We help you get higher lead conversion rates. Try for yourself - it’s free to get started.

Lead capture form

Qualify leads automatically_

Leads Qualify Themselves

One high-quality lead is worth 100 loose inquiries. That’s why teams spend time qualifying leads before sending them down the pipeline to sales.

But what if you could qualify leads automatically? And even better, get leads to qualify themselves through using lead generation tools.

Calculators, quizzes, forms, and tests let users self-qualify. For instance, a pricing calculator helps you focus on leads who have self-qualified based on budget.

Lead capture form but branded

Gather leads effortlessly_

Automate Lead Management

Get high-quality leads delivered directly to your inbox when users complete calculators, quizzes, forms, and tests. Forget about manually sorting through leads or constantly checking different platforms.

Our lead generator tools automatically send user details to your email. These aren’t just loose inquiries but highly-qualified leads ready to act.

Automate your lead management process. Save time while filling your sales pipeline with red hot leads.

Leads in your email inbox
Start for free

Start free today_

Start free today

Lead Generation Tools to Suit Your Business

Explore all features
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Dynamic Pricing

Create calculators and forms with dynamic pricing to address times of greater demand like weekends or public holidays. Our tools do this automatically once set up, so your dynamic pricing is fully automated.

multi step form

Multi-Step Forms

Simplify even the most complex offers for your users. Present information across multiple pages instead of cramming everything into one page. Guide users through a step-by-step process and 2x lead capture.

conditional logic

Conditional Logic

Show or hide questions based on previous answers for a personalized experience. Tailor lead generation tools specifically to the user’s needs, increase submission rates, and collect more high-quality leads.

Charts and Graphs

Simplify complex information with visually appealing charts and graphs. Create lead generation tools to visually represent data that changes based on the user's input and improve the user experience.

charts and graphs

Integrations

Integrate with your favorite CRM or marketing tool through Zapier - we integrate with 1000+ apps. We integrate with every platform or CMS, and our software is 100% supported on mobile.

no code

No Coding Needed

You don’t need coding skills to create dynamic lead generation tools. We simplify the building process for average users, and our premium templates make it even easier for you to get started.

Flexible, versatile & powerful_

Loved by 1,000+ businesses around the world

  • We were spending 3-7 days to price and quote a project. With our lead funnel, it's completely automated.

    “
    Stephan Knight, Director JSJ Smart Homes
    Stephan knight

    Director, JSJ Smart Homes

  • Customers self-quote quickly and efficiently — It saves time and improves customer satisfaction.

    “
    Frank Sandqvist, Smidyo
    Frank Sandqvist

    Founder, Smidyo

  • Demand-based pricing & real-time availability booking is the holy grail. Convert_ is crazy powerful.

    “
    Justin Goodhart, Goodhart Coffee
    Justin Goodhart

    Founder, Goodhart Coffee

  • Convert_ is flexible, cost efficient, feature-rich, and integrates perfectly with HubSpot.

    “
    Ashley Johnston
    Ashley Johnston

    Marketer & advertiser

  • It's straight-forward: my team will be able to adjust it themselves and make iterations super easy.

    “
    Michiel Esveld, Rabo Innovations
    Michiel Esveld

    Project Lead, Rabo Innovations

  • Customers tailor pricing to their budget on my website. When they submit, they're ready to book.

    “
    Matt Reilly, Rift Photography
    Matt Reilly

    Founder, Rift Photography

  • We now capture leads through tailored questions and provide real-time ROI calculations.

    “
    Warre VanDoorne, Eltex
    Warre Vandoorne

    Marketing manager, Eltex

  • Convert_ is a versatile builder with smart and responsive support that quickly got us started!

    “
    Shelly Goodman
    Shelly Goodman

    Marketing & advertising

  • Building our configurator was very effective. It's looking professional and fits with our brand.

    “
    Jorrit Heidbuchel, Ellio
    Jorrit Heidbuchel

    Co-founder, Ellio

  • We're no more missing leads, and we've got a lot of increase in conversion.

    “
    Pira, growth marketeer
    Pira

    Growth marketeer

Read stories about their results

FAQ_

FAQ: Lead Generation Tools

Visit our docs if you want to learn more, or reach out to our support team. We’re very responsive.

Visit our docs

What are lead generation tools?

Lead generation tools like calculators, quizzes, forms, and tests attract, capture, and qualify potential customers. They help you collect contact details, preferences, and other valuable data from interested prospects, making it easier to convert them into paying customers.

How do lead generation tools work?

These tools typically offer valuable content or interactive experiences in exchange for user information, such as names, emails, phone numbers, or business details. Once you capture leads, you can nurture them through email marketing, sales follow-ups, or automated workflows.

What are common types of lead generation tools?

Forms – Standard contact forms or price estimate forms are popular ways to generate leads.

  1. Calculators – Interactive tools that provide instant quotes or cost savings, helping potential customers self-qualify.

  2. Quizzes – Engaging tools that offer personalized results while capturing lead info.

  3. Tests - Interactive content that engages users and can offer personalized product recommendations in exchange for contact details.

  4. Live Chat & Chatbots – AI-driven chat systems that collect contact info and answer customer questions in real time.

  5. Landing Pages – Dedicated pages designed to capture leads through targeted offers or sign-ups.

What are the benefits of using lead generation tools?

Increase Website Conversions – Turn visitors into leads with engaging content and offers.

  • Qualify Leads Automatically – Gather insights on user needs and buying intent.

  • Save Time and Resources – Automate data collection and integrate leads into your CRM.

  • Improve Sales and Marketing – Use lead data to personalise follow-ups and marketing campaigns.

How easy is it to create and embed your lead generation tools?

Creating lead generation tools and embedding them on your website is incredibly simple, especially for those familiar with Excel. Our software encourages you to customize questions and fields applicable to the needs of your customers. You only need to change the relevant questions, values and controls in a template.

If things still don’t appear clear enough, take the time to read our extensive support guides. We also offer premium support and a Concierge service to help you build, embed and design a tool.

What tools do you integrate with to follow up on leads?

Our lead generation software integrates with Zapier. So, you can use a calculator or form in combination with over 1000 apps. This means you can:

  • Integrate with email

  • Create rich PDF with Ultrdox

  • Capture data in Google Spreadsheets

  • Even get lead notifications from applications like Slack

Our lead generation tools also integrate with HubSpot’s CRM tools. By integrating with the CRM tools HubSpot offers, you can make sure to document the contact information of any potential leads.